What you need to do to change a Facebook page name

To change your Facebook page name, go to your page, click the Settings icon in the top right, select "Edit Page Info," then click next to the page name and type the new name. Facebook will ask you to confirm the change. The new name appears immediately, though it may take a few minutes to update everywhere on the platform.

You can change your page name as often as you want, but Facebook has a few rules: the name must follow their Community Standards (no impersonation, no misleading information), and if you change it more than five times in a short period, Facebook may temporarily lock you out of making further changes. The lock usually lifts within a few days.

If your page is very new — less than a few days old — Facebook may not let you change the name yet. Wait a few days and try again. If you get an error message saying the name is unavailable, it means someone else already has a page with that exact name, or the name violates Facebook's rules.

Key Takeaways

  • Open your page, click Settings, select "Edit Page Info," and type your new name next to the current one.
  • The name change takes effect immediately but may take a few minutes to show up in search results and on other people's screens.
  • Facebook blocks you from changing your page name more than five times in a short period to prevent spam and abuse.
  • If the name is unavailable or you get an error, the name either belongs to another page or breaks Facebook's Community Standards.

Step-by-step instructions for changing the page name

Start by opening your Facebook page on a computer or the Facebook app on your phone. On a computer, look for the Settings icon (a gear or three horizontal lines) in the top right corner of your page. On the app, tap the three horizontal lines at the bottom right, then scroll down and tap "Settings & Privacy," then "Settings."

Once you are in Settings, look for "Edit Page Info" or "Page Info" — the exact wording varies depending on whether you are on a computer or phone. Click or tap it. You will see a list of fields including your page name, category, description, and contact details. Find the page name field and click the pencil icon or tap to edit it.

Delete the old name and type the new one. Facebook will show you a preview of how the name will look. When you are happy with it, click "Save" or "Done." Facebook will ask you to confirm by typing a security code or confirming your password. After you confirm, the change is live.

What Facebook page names can and cannot include

Facebook does not allow page names that impersonate a real person, business, or public figure without permission. You cannot use a name that is misleading — for example, claiming to be an official government agency when you are not. Names that include hate speech, slurs, or threats are blocked. Names that are purely numbers or symbols, or that exist only to spam or scam, will be rejected or removed.

You can use spaces, hyphens, and apostrophes in your page name. You can include numbers. You cannot use special characters like @ or & in most cases, though some business names with those characters may be allowed. If you are unsure whether your name will work, try it — Facebook will tell you immediately if it violates the rules.

If your page name is removed by Facebook, you will receive a notification explaining why. You can then change it to something that follows the rules. If you believe the removal was a mistake, you can appeal through the notification or by contacting Facebook support.

How long the change takes to show up everywhere

The name change is instant on your page itself — you will see it right away. However, it can take anywhere from a few minutes to a few hours for the new name to appear in Facebook search results, in other people's feeds, and in notifications. This delay happens because Facebook's servers take time to sync the change across all their systems.

If someone visits your page during this sync period, they may see the old name or the new name depending on which server they are connected to. This is temporary and resolves on its own. You do not need to do anything to speed it up.

What happens if you change your page name too many times

If you change your page name more than five times within a short period — usually a few days or a week — Facebook will temporarily prevent you from making further changes. This is an automated safety measure to stop people from using page name changes to spam or confuse others.

When this happens, you will see a message saying something like "You have changed your page name too many times. Try again later." The block usually lasts a few days. You cannot remove it yourself, but it lifts automatically. If you need to change your page name urgently and are blocked, you will have to wait for the block to expire.

Troubleshooting common problems when changing a page name

If you see an error saying the name is unavailable, it means another page already has that exact name. Facebook does not allow duplicate page names. Try adding a word, number, or location to make it unique — for example, "Smith Photography Boston" instead of "Smith Photography." If the name you want is held by an inactive or abandoned page, you cannot take it, but you can choose a similar alternative.

If you get a message that the name violates Community Standards, Facebook has flagged it as impersonation, misleading, or containing prohibited content. Read the message carefully to understand which rule it broke, then choose a different name. If you believe the flag is wrong — for example, you are a real business with that name — you can appeal, though appeals can take several days to process.

If the Settings or Edit Page Info option is not showing up, make sure you are the page owner or have admin access. If you are not an admin, you cannot change the page name. Ask the page owner to add you as an admin, or ask them to make the change for you. If you are the owner but the option is still missing, try logging out and back in, or use a different browser or device.

Frequently Asked Questions

Can I change my page name back to what it was before?

Yes. There is no limit on changing your page name back to a previous name, as long as you have not hit the five-change limit in a short period. If you have hit that limit, you will need to wait a few days before you can make any more changes, including reverting to an old name.

Does changing my page name affect my followers or page history?

No. Your followers stay the same, your page history remains intact, and all your posts and photos stay on the page. The only thing that changes is the name that appears at the top of your page and in search results. Everything else about your page stays exactly as it was.

What if someone else has the page name I want?

You cannot use a name that another page already has. Facebook does not allow duplicate page names. You will need to choose a different name, or wait to see if the other page is ever deleted (which would free up the name). Adding a location, descriptor, or number to your desired name usually makes it unique and available.

Can I change my page name on the Facebook app?

Yes. The process is the same on the app as on a computer. Open your page, tap the three lines at the bottom right, go to "Settings & Privacy," then "Settings," then "Edit Page Info," and tap the page name field to edit it. Save your changes the same way you would on a computer.

Will my page URL change if I change my page name?

Not automatically. Your page URL (the web address) stays the same unless you manually change it in your page settings. You can change your URL separately if you want it to match your new page name, but this is optional and requires a few extra steps in the Page Info settings.