How to change a Facebook page name

To change your Facebook page name, go to your page, click Settings in the top menu, then select General from the left sidebar. Find the Page Name field, click Edit next to it, type your new name, and click Save Changes. Facebook will process the change immediately, though it may take a few minutes to appear everywhere you manage the page.

You can change your page name as often as you want, with one exception: if you changed it in the last 60 days, you must wait until that 60-day window closes before making another change. This cooldown applies whether you're changing it to something completely different or fixing a typo. If you try to change it before the window closes, Facebook will show you the exact date you can make the next change.

The name you choose should match what your page is actually about. Facebook does not allow page names that impersonate real people, businesses, or public figures, or names designed to mislead people about what the page represents. If your page violates these rules, Facebook may disable it or force you to change it again.

Key Takeaways

  • Access the page name field through Settings > General, then click Edit next to the current name and save your changes.
  • You must wait 60 days between name changes, so plan ahead if you know you'll want to adjust it again soon.
  • Your new name appears immediately on your page, though it may take a few minutes to update across all Facebook surfaces.
  • Facebook will reject names that impersonate real people, businesses, or public figures, or that mislead people about the page's purpose.

Where to find the page name setting

The page name field lives in your page settings, not in the page itself. From your page, look for the Settings button in the top navigation bar — it usually appears next to other options like Message or Follow. Click it, then look for General in the left sidebar. The Page Name field is typically near the top of the General settings section.

If you manage multiple pages, make sure you're on the correct page before you open Settings. You can see which page you're currently on at the top of your screen. Changing the name on the wrong page is easy to do, so double-check before you save.

The 60-day waiting period between changes

Facebook enforces a 60-day cooldown after each name change. This means if you changed your page name on January 15, you cannot change it again until March 16. The timer starts from the moment you click Save Changes, not from when the name actually appears on your page.

If you try to change the name before the 60 days are up, Facebook will display a message telling you the exact date you can make the next change. There is no way to bypass this waiting period — not by contacting Facebook support, not by using a different browser, and not by waiting a few hours. You must wait the full 60 days.

This rule exists to prevent spam and abuse, such as pages that constantly change their names to evade detection or confuse followers. It applies to all pages equally, whether you run a small community group or a large business page.

What happens to your page URL when you change the name

Your page's URL — the web address people use to find you — does not automatically change when you rename the page. If your page URL is facebook.com/myoldpagename, it stays that way even after you change the page name to something new. People who bookmarked the old URL or shared links to it can still reach your page using those old links.

You can manually change your page URL, but only if your page has at least 25 followers and your page name contains no spaces. To change the URL, go to Settings > General, find the Page Address (URL) field, and click Edit. Type the new address and save. You can change your URL once every 60 days, on the same schedule as your page name.

Names Facebook will not allow

Facebook rejects page names that impersonate real people, public figures, celebrities, or established businesses. This includes names that are spelled slightly differently to look like the real thing — for example, a page called "Starbucks Coffe" (with one e) would likely be rejected if it's not actually run by Starbucks.

Facebook also blocks names that are misleading about what the page actually is. A page that sells used furniture cannot be named "Official City Government" or "County Health Department." Names that consist only of numbers, symbols, or random characters are also rejected. If you try to save a name that violates these rules, Facebook will show an error message explaining why the name is not allowed.

What to do if Facebook rejects your new name

If you see an error message when you try to save a new page name, read the message carefully — it will tell you why Facebook rejected it. Common reasons include the name being too similar to an existing page, the name impersonating a real person or business, or the name containing characters Facebook does not allow.

To fix it, try a different name that does not trigger the same issue. If you believe Facebook made a mistake — for example, if your page is actually run by the business or person whose name you're using — you can contact Facebook through the Help Center. Go to Settings > Help, then look for the option to report a problem or contact support. Explain your situation and provide proof that you have the right to use that name, such as business registration documents or a government ID.

How long the name change takes to show everywhere

Your new page name appears on your page itself almost immediately after you save it. However, it may take a few minutes to update in other places where your page appears, such as in search results, in your followers' feeds, or in comments and posts you've made. This delay is normal and does not mean anything went wrong.

If the old name is still showing somewhere after an hour, try refreshing the page or clearing your browser cache. If it still has not updated after 24 hours, you can contact Facebook support to report the issue. In most cases, the delay is just a matter of Facebook's systems catching up, and the new name will appear everywhere within a few hours.

Frequently Asked Questions

Can I change my page name back to what it was before?

Yes, but you must wait 60 days from your last name change. If you changed your page name and immediately regretted it, you cannot change it back right away. You have to wait the full 60-day window before you can make any change, including reverting to the old name.

What if someone else already has the page name I want?

Facebook will not let you use a page name that is already taken by another page. If you try to save a name that belongs to an existing page, you will see an error message. You will need to choose a different name or wait to see if the other page changes its name first.

Does changing my page name affect my followers or messages?

No. Your followers stay on your page, and any messages people have sent you remain in your inbox. The only thing that changes is the name people see when they visit your page or search for it. All the content, followers, and history stay exactly the same.

Can I use special characters or emojis in my page name?

Facebook allows some special characters in page names, but not all. Emojis are generally not allowed. Stick to letters, numbers, spaces, and common punctuation marks like hyphens or apostrophes. If you try to use a character Facebook does not allow, you will see an error message when you try to save.

What if my page name contains a space and I want to change the URL?

Your page URL cannot contain spaces, so if your page name has spaces, you will need to remove them or replace them with hyphens when you create a custom URL. For example, if your page is named "My Local Business," your URL might be facebook.com/my-local-business. You can only change your URL once every 60 days.