Where to find the page name setting
To change your Facebook page name, go to your page and look for the Settings option. On desktop, this appears as a gear icon or text link near the top right of your page header. On mobile, tap the three horizontal lines (menu icon) at the bottom right, then scroll down to find Settings.
Once you're in Settings, look for a section called General or Page Info — the exact label depends on whether you're on desktop or mobile, but it's always near the top of the settings list. This is where Facebook stores your page name, category, and other basic information about your page.
Key Takeaways
- Your page name is edited through Settings, which you access from the gear icon or menu on your page itself.
- Facebook limits how often you can change your page name — most pages can change once every 60 days, though new pages may have longer waiting periods.
- The name you enter must follow Facebook's naming rules: no all-caps text, no excessive symbols or numbers, and no impersonation of real people or brands you don't own.
- Changes take effect immediately, but Facebook may review your new name and revert it if it violates their policies.
- If you cannot find the name field or the change button is grayed out, you may be within the 60-day waiting period or your page may have restrictions.
The actual steps to rename your page
In the General or Page Info section, find the field labeled Page Name or Name. Click or tap on it to edit. Delete the current name and type the new one you want. Facebook will show you the character count as you type — page names can be up to 255 characters, though shorter names are easier for people to remember and search for.
After you've entered the new name, look for a Save or Confirm button near the bottom of that field or section. Click it. Facebook will process the change, and your new page name should appear across your page within a few seconds. If you're on mobile and the button doesn't appear, scroll down — it's often below the text field.
Once the change is saved, check your page's public view to confirm the new name appears correctly. You can do this by clicking your page name at the top of your page, which takes you to the public version that other people see.
Facebook's rules about page name changes
Facebook enforces a 60-day waiting period between page name changes for most established pages. This means once you change your page name, you cannot change it again for 60 days. New pages (less than 14 days old) sometimes face longer waiting periods. If you try to change your name and the button is grayed out or disabled, you are still within the waiting period.
Your new page name must follow Facebook's naming policies. You cannot use all capital letters (except for acronyms like "USA" or "FBI"), excessive numbers or symbols, or text that impersonates a real person or brand you do not own. Facebook also does not allow names that are purely numbers, names with repeated characters (like "AAAA"), or names designed to mislead people about what the page is.
If your new name violates these rules, Facebook may reject the change or revert your page name back to the old one without warning. If this happens, you will see a notification in your Settings explaining why. You can then edit the name again to comply with the policy.
What happens if Facebook rejects your new name
When Facebook rejects a page name, you receive a notification explaining which policy the name violated. Common reasons include impersonation, excessive symbols, all-caps text, or misleading content. The notification usually appears in your Settings or in a message from Facebook.
To fix this, go back to Settings, click on the Page Name field again, and edit it to remove the problematic element. For example, if your name was all capitals, convert it to normal capitalization. If it contained too many symbols, remove them. Then save again. Facebook typically reviews rejected names within a few hours to a few days.
If you believe Facebook rejected your name by mistake, you can appeal the decision. Look for an Appeal or Request Review button in the notification. Facebook will re-examine your name and notify you of the outcome, though this process can take several days.
Changing your page name versus your username
Your page name and your page username (also called a handle) are two different things. The page name is what appears at the top of your page and in search results. The username is the short URL that people use to visit your page directly — for example, facebook.com/yourpagename.
You change the page name through Settings as described above. To change your username, go to Settings, find the Page Address or Username section, and edit it there. Usernames have their own rules: they must be at least 5 characters, contain only letters, numbers, periods, and underscores, and cannot be changed more than once every 60 days either.
Many people change both at the same time to keep their page name and username consistent, but you do not have to. You can have a page name like "Smith Family Photos" and a username like "smithfamily2024" if you prefer.
Troubleshooting: Why you might not see the name change option
If you cannot find the Page Name field in Settings, check that you are logged in as the page owner or as an admin with full page control. Regular page editors and moderators cannot change the page name — only admins can. If you are an admin and still do not see the option, your page may have restrictions placed on it by Facebook.
Pages that have been flagged for policy violations, pages that are very new (less than 14 days old), or pages that are in a probationary period sometimes have the name change feature temporarily disabled. If this is the case, you will usually see a message explaining why. Wait for the restriction to lift, or contact Facebook through your Settings to ask when you can change the name again.
Another common issue: the Save button appears grayed out or inactive. This usually means you are within the 60-day waiting period. Check the date of your last name change by looking at your page's activity log or by scrolling through your Settings history. Once 60 days have passed since that date, the button will become active again.
Frequently Asked Questions
Can I change my page name back to what it was before?
Yes, but you still have to wait 60 days between changes. If you changed your page name and want to revert it, you must wait 60 days from the date of the last change. After that period ends, you can change it back to the original name or to any other name that follows Facebook's policies.
Does changing my page name affect my followers or page history?
No. Your followers remain followers, your posts stay on your page, and your page history is not affected. People who have already liked or followed your page will still see your updates in their feed. The only thing that changes is the name displayed at the top of your page and in search results.
What if someone else has the username I want?
Usernames on Facebook are unique — only one page can have each username. If the username you want is taken, you cannot use it. You can choose a different username, or you can try to contact the page that owns it and ask if they will change theirs. Facebook does not transfer usernames between pages.
How long does it take for the new name to show up everywhere?
The name change appears on your page almost immediately after you save it. However, it may take a few hours to a few days for the new name to appear in Facebook search results, in other people's feeds, and in Facebook's directory. During this time, the old name may still appear in some places.
Can I use special characters or emojis in my page name?
Facebook allows some punctuation marks like hyphens, apostrophes, and periods, but not emojis or excessive symbols. If you try to use an emoji or too many special characters, Facebook will reject the name. Stick to letters, numbers, spaces, and basic punctuation for the best results.