The basic process for renaming your Facebook page

To change your Facebook page name, go to your page, click the settings icon in the top right, select "Page info" from the left menu, find the "Page name" field, and type the new name. Facebook will show you a preview. Click "Save changes" and the new name takes effect immediately for most pages.

The speed of the change depends on your page size. Pages with fewer than 200,000 followers see the name update right away. Larger pages go through a review process that can take a few hours to a few days. During that time, your old name still appears in some places while the new one rolls out across Facebook's systems.

You can change your page name once every 60 days. If you changed it recently and want to change it again, you'll see a message telling you when you're may be able to access to make another change. This limit applies whether you're changing to a completely different name or just fixing a typo.

Key Takeaways

  • Access the page name field through Settings > Page info, type your new name, and click Save changes to update it immediately on smaller pages.
  • Pages with more than 200,000 followers enter a review queue that takes a few hours to several days before the name change appears everywhere.
  • You can only change your page name once every 60 days, so plan ahead if you know you'll need multiple changes.
  • Your page URL (the web address) does not change when you rename the page, so links to your page keep working.
  • Followers and people who have liked your page will see the new name in their feeds and notifications once the change goes live.

Where to find the page name setting

Open your Facebook page and look for the settings icon — it looks like a gear or three horizontal lines — in the top right corner of your page header. Click it and a dropdown menu appears. Select "Settings and privacy," then "Settings" from that menu.

On the left side of the settings page, you'll see a menu with several options. Click "Page info" to open the section where your page details live. The "Page name" field is near the top of this section. If you don't see it immediately, scroll down slightly — it's always in the Page info section.

What happens to your page URL and links

Your page's web address — the URL that appears in the browser bar — does not change when you rename the page. If your page URL is facebook.com/mycompanypage, it stays that way even if you change the page name to something completely different. This means any links you've shared, any bookmarks people have saved, and any external websites linking to your page all continue to work.

The page name and the page URL are separate things. The name is what people see and read. The URL is the technical address. You can change the name as often as the 60-day limit allows, but changing the URL requires different steps and has its own restrictions.

Restrictions and things to know before you rename

Facebook does not allow page names that are misleading, impersonate someone, or violate their community standards. Names with excessive symbols, numbers used as letters (like "3" for "E"), or strings of random characters often get rejected during review. If your new name breaks these rules, Facebook will reject the change and ask you to pick a different name.

If your page is a business, brand, or public figure page, Facebook may require you to use your official registered name or a name that matches your legal business documents. Personal pages have more flexibility. Pages that represent organizations, causes, or communities should use clear, recognizable names rather than coded or abbreviated versions.

During the review period for large pages, your old name may still appear in some places — in search results, in people's notifications, or in their friend activity. This is normal and temporary. Once the review completes, the new name appears everywhere consistently.

If your page name change gets rejected

When Facebook rejects a name change, they send you a notification explaining why. Common reasons include the name violating community standards, appearing to impersonate someone, containing too many symbols or numbers, or not matching your official business name if your page is registered as a business or public figure page.

To fix a rejection, read the reason Facebook gave you, adjust your proposed name to address that issue, and try again. If you believe the rejection was a mistake — for example, if your business name genuinely contains symbols or numbers — you can appeal the decision through the notification Facebook sends you. Appeals usually take a few days to a week.

Changing your page name versus changing your page URL

The page name is what appears in large text at the top of your page and in search results. The page URL is the web address. You can change your page name once every 60 days with no special requirements. Changing your page URL is different: it requires your page to have at least 25 followers, and you can only change it once.

If you need to change your URL, go to Settings > Page info, scroll to the "Page address (URL)" section, and click "Edit." Type your new URL and click "Change address." Because this change is permanent and can only happen once, think carefully before you do it. Your old URL will not redirect to the new one, so any links using the old address will break.

Frequently Asked Questions

How long does it take for my new page name to show up everywhere?

Small pages (under 200,000 followers) see the change immediately. Larger pages enter a review queue that typically takes a few hours to a few days. During review, your old name may still appear in some places while the new name rolls out. You'll get a notification when the review is complete.

Can I change my page name back to what it was before?

Yes, but you have to wait 60 days between changes. If you changed your name and want to revert, you'll need to wait until the 60-day window passes before you can make another change. Plan your name changes carefully if you think you might want to switch back.

Will my followers see a notification when I change my page name?

Followers may see the name change appear in their feed or in notifications, depending on Facebook's algorithm and their notification settings. It's not a may provide notification like a new post would be, but active followers often notice the change within a day or two.

What if I have a branded page and need to change my name for legal reasons?

If your business name changed legally, gather your updated business documents and attempt the name change through Settings > Page info. If Facebook rejects it because it doesn't match your old registered name, use the appeal option in the rejection notification to explain the legal change. Include a copy of your updated business registration or license if possible.

Does changing my page name affect my page's search ranking or visibility?

Your page URL stays the same, so search engines and Facebook's internal search continue to recognize your page as the same entity. A name change does not reset your page history, followers, or posts. However, if your new name is significantly different from your old one, people searching for your old name may not find you as easily.